If you wonder how COMPANIES entice buyers to try their products, or how nonprofit organizations MARKET their services, or how goods flow from the manufacturer to the END USER, then a marketing degree from the College of Business will help you CHANNEL these interests into a rewarding career. You’ll learn how to influence buyer BEHAVIOR, analyze markets, develop marketing strategies, create marketing plans, and even how to market your most valuable asset – YOU
Job Titles in This Pathway:
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Account Executive
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Brand Manager
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Buyer (Retail Store)
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Copywriter
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Market Research Analyst
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Marketing Coordinator
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Marketing Manager
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Media Planner
